Y 21 Event Programme
Our webinars sessions are now all available to watch back, simply click the link to view.
Tuesday 30th March
10am - Y21 - Welcome to Yorkshire's Tourism Conference - WATCH BACK
Our annual tourism show giving you insight to the new Welcome to Yorkshire strategy and a snapshot of our planned activity for 2021.
- Tourism Recovery Group
- Too Good to Go
- Visit Britain's National Campaign - Northern Cities
- Accessibility - making your business more accessible
- Domestic tourism and how to tap in to the market
- Sustainable and regenerative tourism campaigns
1.15pm - A Digital Landscape for All - WATCH THE WEBINAR BACK
- The Yorkshire app
- Social Media activity, reach and organic growth
- This is Y online/Talkshire/ New Platforms
- Sustainability in marketing comms
2.15pm - Campaigns and Events for All - WATCH THE WEBINAR BACK
- Walkshire - Including the Tour de Walkshire and other events
- Rugby League World Cup
- Film and Screen in Yorkshire
- Music:Leeds - Launchpad
- Golf Tourism
- Personal Membership
3.15pm - Membership for All - WATCH THE WEBINAR BACK
- The new scheme and membership benefits
- TXGB - commercial and reach benefits
- New services to deliver value
- Utilities comparison site
- Too good to go - Sustainability
- Yorkshire Marketplace
4.15pm - Q & A and Summary Session - WATCH THE WEBINAR BACK
Wednesday 31st March
8.45am - TXGB - WATCH THE WEBINAR BACK
How to sign up for the Visit Britain backed booking engine and enjoy lower commission rates whilst reaching with wider audiences on Yorkshire.com
9.30am - Yorkshire Cancer Research & Tour de Walkshire - WATCH THE WEBINAR BACK
Learn how to get you and your business involved in the Tour de Walkshire fundraising activities in May
10.15am - Force24 - WATCH THE WEBINAR BACK
Are you a larger attraction or accommodation provider with a need to talk to your customers regularly via email? Join this webinar to see how WTY have transformed how they use email marketing and how you can too with Yorkshire based Force24.
11am - Marketing - Digital & social media top tips - WATCH THE WEBINAR BACK
Join Fiona Bradley, award winning digital marketeer as she guides you through the top tips for successful social media marketing in 2021. How to understand how Social media works, it’s algorithms and simple tips to make sure that you always get the best out of those key digital platforms
11.45am - e-coeus - WATCH THE WEBINAR BACK
How to save £100s on your business utilities costs - join the launch of WTY’s business utilities comparison site. This simple and easy to use service can save you significant money on your businesses costs.
12.30pm - Accessibility - WATCH THE WEBINAR BACK
Learn how you can get your business ready for accessible tourism by listening to these simple expert recommendations provided by Access4All and Experience Community.
1.15pm - Marketing - SEO top tips - WATCH THE WEBINAR BACK
Join Fiona Bradley, award winning digital marketeer as she guides you through the top tips to help drive your business to the top of the Google search lists. How to tweak and improve your own website to make sure you don’t have to spend money on expensive Adwords campaigns to get your message to the customers who want to book UK holidays.
2pm - Getting involved in Screen Tourism - WATCH THE WEBINAR BACK
How to make the best from the growth in film tourism. Understand what are the best hints, tips and information for your customers
2.45 - Yorkshire Payments - WATCH THE WEBINAR BACK
Hear from one of WTY’s key partners on how you can improve your transaction processing costs and save money for you this year.
3.30pm - Too Good to Go - WATCH THE WEBINAR BACK
Do you serve or sell food? Learn how to unlock access to thousands of customers who want to purchase any food you would plan to dispose of at the end of the day? This will help you be more sustainable as a business whilst getting revenue for food you would ordinarily have to waste.
4.15pm - VYPR & Castle Howard - WATCH THE WEBINAR BACK
Are you a large attraction that wants to know more about it’s customers in real time? Join VYPR, a market leading mobile market research firm and Castle Howard to understand and how to unlock customer understanding quickly and effectively.
5pm - SheepCRM - The Relational Economy - WATCH THE WEBINAR BACK
Hear from SheepCRM the UK's leading Membership Management Software - Leading membership management software for time-starved teams.