Job title: Spectator Experience Manager
Reporting to: Head of Communications
Salary bracket: £35,000-£40,000 per annum pro-rata (depending on experience)
Contract Type: Fixed term to October 2019
In September 2019, the world’s best cyclists will travel to Yorkshire for the UCI Road World Championships, the pinnacle event in the international road cycling calendar. The Championships will include a range of men’s and women’s races, across age groups from junior to elite, starting in different towns and cities throughout Yorkshire and each finishing in the main competition town of Harrogate.
It will be the first time that Britain has hosted the UCI Road World Championships since 1982 and Yorkshire is aiming to deliver the most inclusive, innovative and inspiring Championships possible.
The Championships will run from 21-29 September 2019 and will commence with a ground-breaking para-cycling event running alongside the Championships, which will act as a qualifier for the Tokyo 2020 Paralympic Games. The showcase will feature every Paralympic road racing discipline and take place in front of one of the largest crowds ever assembled for an elite para-cycling event.
The event presents significant size, scale and complexity and will be one of the biggest international sporting events to be hosted in the UK in the coming years. Yorkshire 2019 Ltd (Y2019) has been established as the organisation responsible for the delivery of the event.
The Championships cover nine days of consecutive events. Harrogate will be the main host town throughout this period, providing both the finish point for every race and all central race operations. The majority of the facilities at the finish line will be temporary based on the parkland of The Stray, Harrogate.
Y2019 is looking to recruit a Spectator Experience Manager to ensure a positive interaction with the high volume of non-ticketed spectators expected to attend the event. The management of spectator services has three key responsibilities:
- where possible, mitigate crowd management issues in advance of the event;
- work with relevant partners to create a public transport model for the championships which supports predicted spectator numbers (taking in to consideration the required road closures for racing); and
- ensure a positive experience for all those attending the World Championships in person;
The Spectator Experience Manager will:
- Reporting to Y2019’s Head of Communications, lead on the event’s service delivery for non-ticketed spectators focusing primarily on journey planning and spectator communication;
- Determine the key spectator groups attending the event and identify the core information and services required to ensure a positive interaction with the championships;
- Review all of Y2019’s spectator areas/services to ensure good accessibility;
- Working with the Event Safety Officer, review popular viewing points along the routes, determining, travel options, journey plans, core service provision and optional value-add services for each location;
- Working in conjunction with the Highways Planning Team, review spectator travel plans by road (ie bike, car, bus and taxi) and the space available for parking and park & ride/cycle at key viewing locations (starts, finishes and hubs on the routes);
- Working in conjunction with Network Rail and local rail and airport providers, oversee Y2019’s interaction and messaging relating to international, national and regional transport.
- Working with Y2019’s communication team, agree the communication plan to spectators viewing the racing to ensure the best possible overall experience for spectators;
- Work with Y2019’s marketing team to build a joined-up approach to spectator services and wayfinding;
- Work with Y2019’s commercial team to ensure a cohesive plan in relation to the commercial opportunities related to non-ticketed spectators.
- Work with Y2019’s commercial team to ensure any Park & Ride/cycle, merchandise and camping facilities are integrated in to the operational planning and spectator communication;
- Work with the organisers of Harrogate Welcomes the World and any other Local Authority initiative(s) to ensure any cultural programming supports a positive spectator experience.
Please email the following to firstname.lastname@example.org:
- A covering email and;
- Your curriculum vitae (pdf version).
Please title your email using the format: SSM_First Name.Last Name.
Due to the high number of applicants expected for this role, Yorkshire 2019 will only be able to respond to successful applicants.
Closing date: 20th January