Chief Executive of Welcome to Yorkshire
Welcome to Yorkshire (WTY) has established Yorkshire as a world class destination, such that tourism now contributes £9bn to the Yorkshire economy (up from £7bn since 2011) and employs over 225,000 people. The award-winning WTY team has achieved this by being creative and forward thinking but more importantly by working closely with local authorities and with proud Yorkshire businesses to build a new confidence in the county and garner fans of Yorkshire from across the globe. Its ambitious vision and innovative marketing and PR campaigns have delivered more than £100m of media coverage fuelled by high profile and daring events such as the annual Tour de Yorkshire, showcasing Yorkshire at RHS Chelsea Flower Show, The White Rose Awards and their huge presence at the annual Great Yorkshire Show.
WTY is seeking to appoint a new Chief Executive (CEO) to lead the organisation by creating the strategic and cultural direction to deliver the vision of WTY and build upon this incredible success. Reporting to the Chair and WTY Board of Directors, the CEO will act as an ambassador for Yorkshire and promote the county and the WTY brand to a local, regional, national and international audience. Leading a team of c50 people, the CEO will be responsible for a high performance executive team to ensure high levels of employee engagement throughout the organisation.
The Board is seeking an energetic, driven and experienced senior executive with a track record in business development who can evidence business success through innovation and creativity. With commercial, financial and organisation skills to manage growth and change, they will be a visionary, values led and inclusive leader with demonstrable experience of creating motivated, highly effective teams. Experience of creating, developing and maintaining open, transparent and effective working relationships across varied stakeholder environments (public and private sectors) is essential for success in this high-profile appointment. The successful candidate will be recognised for their skill in managing a public facing role including confidence in public speaking and all forms of media communication.
With the awareness of the Yorkshire brand nationally and internationally at its highest, this is an exciting time to be joining WTY in the year it celebrates its tenth anniversary.
For an informal discussion and/or to receive further information on the opportunity, please contact Warren Partners, our retained search consultants. Candidates should submit a short covering letter demonstrating how they meet the requirements of this role, a CV and current salary details quoting reference number: LZVC6146 to firstname.lastname@example.org. Tel: 0845 261 0600
All third party and direct applications will be forwarded to Warren Partners.