What we've achieved

Home About Our Achievements

Welcome to Yorkshire's achievements since 2009

World Awards

  • World's Leading Marketing campaign 2010 - winner
  • World's Leading Marketing campaign 2011 - winner
  • World's Leading Marketing campaign 2012 - winner
  • World's Leading Marketing campaign 2013 - winner

European Awards

  • Europe's Award for Marketing Innovation 2012 - winner
  • Europe's Leading Marketing campaign 2013 - winner
  • Europe's Leading Marketing campaign 2014 - winner
  • Europe's Leading Destination 2013 - winner
  • Europe's Leading Destination 2014 - winner

Domestic Awards

  • Group Leisure Magazine Best Travel Website 2012
  • TravelMole Tourist Board Website of the Year 2013
  • Business Insider Digital & Technology Awards Digital Marketing Campaign 2013
  • Business Insider Digital & Technology Awards Best B2C Website 2013
  • The Drum - Social Buzz Awards 2015 - Finalist
  • Global Sport Tourism Digital Marketing 2016 - Tour de Yorkshire - Winner

Economic Growth & Visitor Statistics

  • Since launching in 2009, Welcome to Yorkshire has driven up the value of Yorkshire's tourism economy from £5.9bn to over £7bn - a rise of over £1.1bn
    This saw 4,000 new jobs created and tourism now employs over a quarter of a million people across the county
  • Tourism jobs increased in 16 of Yorkshire's LA areas between 2010 and 2012 (Deloitte for VisitBritain)
  • Yorkshire had record-breaking 2013 summer: a year on year rise of 37.7% and record high. Faster rate of growth than London, which only saw a 26% uplift
  • Yorkshire saw record 35% rise in 2013 in international spend, visits up 11.7%(IPS)
  • Yorkshire Grand Départ of the Tour de France 2014:
    • Over 1/3 of UK had opinions on Yorkshire positively changed due to Grand Départ
    • 1/4 of country now wanting to visit Yorkshire
    • 3/4 of county want Welcome to Yorkshire to bid for more sporting events (ResearchBods)

International Media Endorsements

  • Yorkshire named 3rd best region in world to visit by Lonely Planet for 2014
  • Yorkshire named in top 10 best world holiday destinations in 2014 by AOL Travel
  • Yorkshire named top place for Brits to visit in UK outside London by TripAdvisor

Welcome to Yorkshire at the RHS Chelsea Flower Show

Welcome to Yorkshire have an established history of taking a slice of our glorious county to London each year for the RHS Chelsea Flower Show. Here are our previous gardens and the accolades we won!

2010 - Rhubarb Crumble and Custard Garden - Silver Medal

2011 - The Art of Yorkshire Garden – Silver Medal

2012 - The Brontë’s Yorkshire Garden – Gold Medal

2013 - Le Jardin de Yorkshire Garden – Silver Gilt Medal

2014 - Tour de Yorkshire Garden - Silver Medal

2015 - Brewers Yard Garden - Silver Medal

2016 - 'God’s Own County - A Garden for Yorkshire' - Silver Medal

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