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Latest News - Stay up to date during the coronavirus outbreak

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Welcome to Yorkshire Statement

Following Prime Minister Boris Johnson’s announcement, outlining the plans for England’s roadmap out of lockdown, Welcome to Yorkshire Chief Executive James Mason said “There is much to consider especially after a particularly turbulent year for tourism.”

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Yorkshire's Success in TripAdvisor 2021 Awards

Tripadvisor announced the winners of its annual Travellers’ Choice® Best of the Best Awards for Destinations. The awards reveal where travellers ventured in 2020, while travel was open, as well as where they dreamed of going while the pandemic kept them stuck at home.

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Arco supports Welcome to Yorkshire

Walk This Way - Arco supports Welcome to Yorkshire, the not-for-profit destination marketing organisation championing Yorkshire tourism

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We’re good to go new industry standard launched

Visit Britain are delighted to announce the launch of a UK-wide industry standard and consumer mark, in partnership with the national tourist organisations of Northern Ireland, Scotland and Wales to provide a ‘ring of confidence’ for tourism as the sector works towards reopening.

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News

Welcome to Yorkshire in 2021

As an esteemed voice for the South Asian Community in Yorkshire., Welcome to Yorkshire’s Vice Chairman Jas Athwal DL joins Fatimah Patel, editor of Asian Sunday News on their yellow sofa to talk about his 50 plus years in the county, his role at the organisation and some of our campaigns and hopes for the next twelve months.

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News

Welcome to Yorkshire Announces Tourism Recovery Tas...

As the country emerges from a second lockdown and tier systems, relating to COVID-19 restrictions, are put into place across the county, Welcome to Yorkshire is pleased to announce Calderdale’s CEO at The Piece Hall Trust Nicky Chance-Thompson DL, as the chair of their Tourism Recovery Task Group.

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White Rose Awards Tourism Stars Win While Staying In

Hundreds of people have tuned in online to watch the biggest celebration of tourism in the UK. The 2020 Welcome to Yorkshire White Rose Awards, sponsored by York City Knights, have been held virtually for the first time ever due to the current COVID-19 lockdown.

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2021 Tour de Yorkshire Postponed

Welcome to Yorkshire and the Amaury Sport Organisation (ASO) have confirmed that the 2021 Tour de Yorkshire will now be postponed until 2022. The difficult decision has been made after in-depth and constructive discussions with race organisers ASO, and also after detailed consultation with all the tourism agency’s local authority partners.

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News

White Rose Awards 2020

It’s been confirmed that the Welcome to Yorkshire 2020 White Rose Awards will be held online for the first time in the event’s history.

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News

Welcome to Yorkshire Chief Executive James Mason Sta...

We welcome the September 24th COVID-19 support plan announcements by the Chancellor, as the measures will go a long way in providing a safety net that will hopefully see many tourism businesses survive the next six months, and hopefully safeguard many jobs that would otherwise be lost.

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Baa-rilliant! Welcome to Yorkshire Website Hits High...

Viewers of the brand new Channel 5 series All Creatures Great and Small have been flocking to Welcome to Yorkshire’s website yorkshire.com. Since its premiere on Tuesday 1st September, the hit TV adaptation has been a ratings winner.

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News

Ian Woosnam Senior Golf Classic Held in Yorkshire

Welcome to Yorkshire has confirmed plans to put Yorkshire on the map as a top golfing destination after working with SGH Sporting Events to help host the first professional tournament in the county for more than 20 years.

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Welcome to Yorkshire is the official Destination Marketing Organisation for Yorkshire with one clear priority, to make Yorkshire the most popular destination in the UK for business and leisure.

Tourism is now worth £9billion to the Yorkshire economy.

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Enhanced web entry and link to your site from the award-winning yorkshire.com, now one of the leading tourism websites in the UK, attracting over 5 million visitors each year.

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Press Release

Wold Top launches low alcohol beer

The team at a Wold Newton based brewery has brewed its first low alcohol beer. Wold Top Brewery’s Intuition (<0.5% vol.) is a hop forward pale that has been brewed in response to consumer demand for no and low alcohol drinks.

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Press Release

Tong Garden Centre creates new role ahead of the lau...

A Bradford Garden Centre has appointed a new Food Hall Manager as it prepares to launch an extended offering with a new look and new artisan producers. Leeds born Mark Jocelyn has been recruited to manage the new Hearty’s food hall at Tong Garden Centre following a six month refurbishment programme that has seen the former food hall almost double in size.

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Press Release

Skipton Boat Trips offers perfect cruise for coach g...

Skipton Boat Trips is located in the centre of an award-winning market town at the gateway to the Yorkshire Dales. Whether it’s a one-hour cruise with an entertaining commentary and complimentary refreshments or an Afternoon Tea, Ploughman’s Lunch, Sunday lunch, or Fish & Chips cruise, at Skipton Boat Trips the goal is to make your day memorable! The family-owned company celebrated 30 years in business in 2020. Now run by the third generation, James and Jennifer Watson are committed to giving outstanding customer service and a friendly welcome, with hard-working staff to help with your trip from start to finish. With COVID measures in place, Skipton Boat Trips has the ‘We’re Good to Go’ accreditation and is currently taking group bookings for 2021. It aims to offer fantastic value for money and can cater for groups from 10 to 100 with a variety of options.

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Press Release

Selling Savvy launches support programme for hotels...

Selling Savvy has launched a comprehensive online learning programme specifically for venues and hotels who want to up-skill their junior sales and event coordinators quickly and effectively. The programme is a cost-effective way of supporting venues that may currently be surviving with the help of junior staff and is also beneficial to venues that might be taking on new starters and would like to provide a thorough overview of the event sales role and all it entails. The programme has been written by all member of the Selling Savvy team, with a combined experience of over 80 years in hospitality and consists of 34 learnings split across 10 modules. Topics include Packages, Profit & Conversion, Client Relationships and Establishing Needs, Negotiation and Closing and Up-selling. All learnings are delivered via video, PDF or PDF Tasks to keep employee engaged, learning and empowered. A Post-Programme Assessment will also highlight strengths in the employee and report any further support required. Kate, Founder & Director of Selling Savvy, has commented: ‘The team has invested a lot of time making sure Welcome to Sales is full of up-to-date and crucial content for inexperienced sales people, I am extremely proud of the outcome. It includes a vast amount of information for team members to work through that quickly educates them in selling more effectively. The Selling Savvy team and I are passionate about supporting venues and hotels to maximise on any revenue possible at this time.’ Feedback within the soft launch has also been glowing, including; “There are so many great modules! The course is very easy to follow and understand and the videos add something a little different and make it more personal. All the key areas are covered and some advice in there can totally change the way people look at their venue and how they sell it.” Maddie For more information, go to https://sellingsavvy.co.uk/welcometosalesonlinelearning-info/ Or contact Kate Plowright on 07746 843417 or kate@sellingsavvy.co.uk

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Press Release

SWINTON ESTATE TO FEATURE ON NEW TV SERIES ABOUT AMA...

Swinton Estate near Masham in North Yorkshire is to be featured on BBC Two’s new series of Amazing Hotels: Life Beyond the Lobby, which delves behind the scenes in of some of the world’s most extraordinary hotels. In the second of three episodes to be aired later this month, the newspaper columnist and restaurant critic, Giles Coren, and international chef, Monica Galetti, visit the Yorkshire Dales to work at Swinton Estate, the ancestral home of Lord and Lady Masham. Seeing the grand house at its heart, full of country charm, and the once private estate now opened up for guests to enjoy, they explore the challenges of bringing a historical home into the modern world. Proprietor Felicity Cunliffe-Lister commented, “We were thrilled to be included in this series, alongside some of the real grand dames of the hotel industry. We loved welcoming the film crew ‘back of house’ to meet our amazing staff and experience some of the unique activities available to our guests.” Amazing Hotels: Life Beyond the Lobby airs on BBC Two at 9pm on Thursday 18th February

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Press Release

Tong Garden Centre names mental health charities as...

As Covid-19 related mental health issues continue to spiral, a Batley based charity that offers free training sessions to help promote physical and mental wellbeing will benefit from the generosity of a Bradford Garden Centre’s customers and staff this year. Staff at Tong Garden Centre in Bradford have announced that ‘Luke’s Lads’ and sister charity, ‘Butterflies’ will be their Charity of the Year for 2021, following a unanimous staff vote.

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Press Release

Spirit of Yorkshire distillery’s Covid secure Burns’...

Unable to host its annual Burns’ Night supper at its Hunmanby distillery, the team at Spirit of Yorkshire is encouraging people to have an online celebration to celebrate Robbie Burns’ birthday on 25th January. Spirit of Yorkshire’s Libby Barmby has prepared a social media campaign to mark the birth date of Scotland’s famous poet. It includes links to Filey Bay’s new Tasting Set, a Jamie Oliver recipe, a suggested poem and a tasting and nosing video.

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Press Release

Tong Garden Centre launches new eco pet accessories...

The team at Tong Garden Centre have introduced a brand new range of products for dogs and cats which minimises environmental impact. Over 200 lines from the popular Zoon range of pet bedding, collars, leads, treats and toys are now available in a bespoke area in the Tong Lane’s 2500sq.m two storey extension that is also home to the Mezzanine restaurant.

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Press Release

Welcome to Yorkshire Announce Launchpad Partnership

Welcome to Yorkshire and the county’s music maestros Launchpad, are delighted to announce a new partnership where a creative development programme of amazing and diverse music from across the region will be showcased on the destination marketing organisation’s impressive social media channels.

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Press Release

Wold Top Brewery wins European beer awards

The team at a Wold Newton based brewery is celebrating after winning three awards at the European Beer Challenge. Wold Top Brewery’s first lager, Landmark Lager and gluten free favourites Scarborough Fair IPA and Marmalade Porter all won gold awards at the annual European competition that is dubbed ‘the Oscars of the beer world’.

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Press Release

Raisthorpe Distillery partners with Browns

With the cancellation of York’s St Nicholas’ Fair this year, award-winning drinks distiller Raisthorpe is partnering with another family-owned firm to bring its Christmas gins to the city centre. Independent department store group Browns will host Raisthorpe among its array of big name brands during the festive shopping period.

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Press Release

Welcome to Yorkshire partners with Too Good To Go to...

Welcome to Yorkshire partners with Too Good To Go to fight food waste

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